Digital Marketing Principal

Responsible for strategic leadership, product/technology development and core leadership of all products developed in support of the company’s product and service portfolio.

Essential Functions

  • Develops strategic planning for market analysis, product analysis, product trends, revenue performance and customer experience management.
  • Works in a leadership capacity with technology experts on digital product/technology development.
  • Leads and contributes to development of product specifications, requirements and implementation.
  • May participate in test planning measurement and other analytical functions.
  • Provides support through demo instruction, tool development and functional demonstrations.
  • Maintains expertise on products and technologies through training and research and uses that training to drive and/or implement best practices and foster continuous improvement.
  • Perform other duties as assigned.



Job Details: As our digital sales organization has scaled across multiple products, systems, and stakeholders, we see a significant opportunity to unify and streamline our sales processes — accelerating deal cycles and elevating the customer experience. A dedicated Digital Marketing Principal is needed to map, diagnose, and systematically fix these inefficiencies — with an estimated opportunity to reduce deal cycles by 30–45 days and materially improve conversion and retention outcomes.

Job Responsibilities: We are looking for a strategic problem-solver with experience in sales process optimization, business operations, or commercial strategy — ideally within a complex, multi-product or enterprise environment. The ideal candidate has a proven track record of mapping end-to-end sales processes, diagnosing friction points across pre-sales and post-sales workflows, and translating that diagnosis into prioritized, high-impact improvements. You are comfortable working across fragmented systems and tools, can engage credibly with legal, finance, and third-party stakeholders, and distinguish durable fixes from short-term workarounds. Experience with CRM platforms (Salesforce preferred), pricing or approval workflows, and cross-functional program management is strongly preferred. Most importantly, you think in outcomes — reducing deal cycle times, protecting revenue at risk, and building processes that scale.


Minimum Education

Master's Degree/equivalent experience in marketing, finance, computer science, engineering or related business discipline.

Minimum Experience

Five (5) years experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product management, and technology support.

Knowledge, Skills, and Abilities

Strong ability to understand business and customer needs, customer/user experience management, product analysis and technology capabilities.

Technical acumen.

Strong collaboration, communications and analytical skills.


Preferred Qualifications: This position is eligible for remote work and may be located anywhere within the United States excluding AK, HI and U.S. territories, however if you live within the 50 miles radius of a campus you will be required to work at a FedEx campus location several times per week.

Pay Transparency: USA: $8,007.29/mo - $18,149.85/mo, CO: $8,007.29/mo - $17,393.61/mo, CA: $8,452.14/mo - $14,413.11/mo, NJ: $8,452.14/mo - $13,523.42/mo, ME, OH & VT: $8,452.14/mo - $15,124.88/mo, MN: $8,452.14/mo - $16,637.36/mo, IL & NV: $8,452.14/mo - $17,393.61/mo, MD , NY, VA & WA: $8,452.14/mo - $18,149.85/mo, MA: $8,896.99/mo - $18,149.85/mo, RI: $9,786.68/mo - $16,637.36/mo, CT: $9,786.68/mo - $17,393.61/mo, DC & HI: $10,231.53/mo - $17,393.61/mo, NYC: $10,231.53/mo - $18,149.85/mo MEM range ($8,452.14/mo-$14,368.63/mo), Plano range ($8,896.99/mo - $15,124.88/mo) , PGH range ($8,452.14/mo - $14,368.63/mo)

Pay: Salary grade E28

Additional Details:


Pay Transparency:
The compensation listed reflects the pay range or rate of pay reasonably expected for this posted position at the posted location or locations.  If this opportunity includes multiple job levels, the pay information represents the ranges for each level in that job family. Actual pay is determined by several job-related factors permitted by law and relevant to the position, including, but not limited to, experience relative to the job, tenure, market level, pay at the location for this job, performance, schedule, and work assignment. In California, the compensation listed reflects the range or rate of pay reasonably expected for this posted position upon hire. In New Jersey, any compensable Security and Walk time will be paid to non-exempt/hourly employees at the state minimum wage.

For details on our comprehensive benefits, click here.

Federal Express Corporation is an Equal Opportunity Employer including, Vets/Disability.

Reasonable accommodations are available for qualified individuals with disabilities throughout the application process. Applicants who require reasonable accommodations in the application or hiring process should contact recruitmentsupport@fedex.com.

Applicants have rights under Federal Employment Laws:

  • Know Your Rights
  • Pay Transparency
  • Family and Medical Leave Act (FMLA)
  • Employee Polygraph Protection Act

E-Verify Program Participant: Federal Express Corporation participates in the Department of Homeland Security U.S. Citizenship and Immigration Services’ E-Verify program (For U.S. applicants and employees only). Please click below to learn more about the E-Verify program:

  • E-Verify Notice (bilingual)
  • Right to Work Notice (English) / (Spanish)
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

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With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

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6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

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The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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